Feminine, versatile and effortlessly cool underwear for the minimalist woman who prefers a natural fuss-free look. 

 

THE STANDARD

Standard Drawers is a London based lingerie brand setting a new benchmark for classic wardrobe staples. We're inspired by women who carry their own standard and we seek to equip these women with wardrobes stapes that will empower them to go anywhere and do anything. 

 

OUR FOUNDER

After countless mornings rummaging through her lingerie drawer wasting valuable time, London based designer Jenette Lee set off to create a label that would give women a simpler start to the morning. Taking inspiration from her Los Angeles roots, she fuses laid-back West Coast sensibilities with an understated English elegance to create timeless classics for every woman's wardrobe.